The Territory Engine That Books Walkthroughs
We built Gaia — a territory engine for commercial cleaning companies. Five AI agents share one ledger: they map every commercial building in a 25 km radius, detect the week a building is ready to switch cleaners, reach the decision-maker by email and SMS, answer the callback, and book the on-site walkthrough.
Radar · signalEnvoy · emailBroadr · SMSLaurie · callScout Radar Envoy Broadr Laurie Commercial cleaning contracts are worth €24,000–€48,000 a year and run for 3–5 years, but every one of them starts with a single event: an on-site walkthrough. Cleaning owners run 20–150 cleaners and night shifts — they have zero outbound infrastructure. They rely on word of mouth or buy shared leads that five competitors also bought. Cold emails on a random Tuesday fail, because buildings only switch vendors in short windows: a move, a new facility manager, a renovation, or right before a contract auto-renews.
Gaia runs five agents on one shared territory ledger. Scout maps every office, clinic, dealership and property manager in the territory via Google Maps and enriches the decision-maker. Radar watches LinkedIn jobs and local news for switch signals — facility manager hires, office moves, renovations, 1-star reviews of the incumbent. Envoy sends a signal-aware email and classifies every reply. If a high-urgency building stays silent for 3 days, Broadr follows up by SMS. When the prospect calls the number in the signature, Laurie answers, recognises them by caller ID, qualifies the square metres and books the walkthrough. Every "we're locked in until January" goes into the Contract Expiration Vault and is re-engaged automatically 90 days before renewal.
The whole loop runs hands-free on a daily schedule for about €34 a month in API and hosting costs per territory, while watching 1,000 commercial buildings. A single contract that comes from one booked walkthrough is worth more than a year of the system. And the Vault turns every "not now" into a dated follow-up, so the pipeline keeps compounding instead of being forgotten.
Each agent owns one step, and every step writes to the same building record, so nothing falls between them.
Names, emails and mobiles of the people who sign. No lists to buy.
New office manager, office move, a bad review of the current cleaner. Flagged before rivals notice.
Each one gives a real reason to talk now. Sent from the cleaner’s own domain.
Silent after the email? A personal text follows up automatically.
Greets them by name, checks the size, books the visit. Day or night.
Gaia works the territory every day. The owner only shows up to close.
Google MapsGoogle GeminiResendTwilioRetell AIWe design, build and run custom GTM systems in 2–4 weeks. You own 100% of the code.
